So… what IS good?

Everywhere you turn, you hear a new “truth.” Whether you are searching for answers about beauty, diet, or nutrition doesn’t matter — regardless, it is almost impossible to navigate the vast number of health “experts” and their personal opinions. Why is this? Perhaps it is because the definition of “truth” has morphed from that of hard, scientific fact to personal viewpoint: What was once only fact by science is now, in fact, truth by personal science.

However, this poses a problem in the world of supplements. Whereas many consumer products claim to work or have proven results, they do not have the scientific facts to back up these claims. Although personal truths are not necessarily bad, it really depends on what you are trying to achieve. If you are searching for hard, visible results, science and/or data-driven research is the only way to find what you need.

Dr. Yagoda’s patented and PROVEN nutritional beauty supplement, BeautyScoop, is one such product backed by scientific truthIts results were not founded by scouring the shelves of other supplements to see what people wanted (or thought they needed) but are based on results provided by double-blind and placebo-controlled trials. This assures users that what they are taking does work — no matter which way you look at it.

When searching the shelves of supplements, skip over ones that have been molded to fit the current, socially-constructed truths that pass in and out of fashion. Long-term consumer results are born out of long-term testing and experimental results!

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Going to the beach for Labor Day? Be camera ready!

Are you traveling to the beach this upcoming weekend for one summer last hurrah? If so, here are three things you can do to look like a camera-ready celebrity, straight from beauty expert  Dr. Michelle Yagoda:

1.  Hair:  Did you know that hand lotion is a great frizz tamer and curl setter? That’s right! Just put some in your hands, rub them together and apply it to your hair when you get out of the pool or shower. You’ll have cover-girl glamorous, beach tousled hair in an instant.

2. Nails:  While not necessarily safe for everyday use, there’s nothing quite like a gel manicure and/or gel pedicure to keep your nails in tiptop, shiny shape — even through sand and salt!

3. Eyes:  Here’s a secret tip recently learned by Dr. Yagoda from celebrity make up artist extraordinaire, Julie Morgan! Apply Chantecaille black eyeliner pen to line your upper lid (she said it was nearly indelible… and it is day five and counting!). Next, glue Ardell short flare lashes with duo lash glue in black to your upper eyelid (or, have a professional makeup artist do it for you!). Then, leave it there for up to two weeks! Voila! Who knew? You can wash your face each evening and even wash the eye shadow off of the upper eyelids. According to Julie, this will last for a full two weeks!